Why Print Still Matters for Marketers

Ed Newman
5 min readJun 13, 2018

Whereas it’s true that magazine and newspaper publishing has taken a hit these past fifteen years, it would be wrongheaded to assume these forms of connecting with readers-–that is, consumers — would disappear altogether. In fact, a recent study indicates that print continues to be among the most effective media for reaching customers with your marketing messages.

Ed Newman

An avid reader who writes about arts, culture, literature & other life obsessions. @ennyman3 Look for my books on Amazon https://tinyurl.com/y3l9sfpj